Manager Global Digital Marketing (m/f/d) Digital Tools & Infrastructure

From Nature. For Health. Dr. Willmar Schwabe is the world's leading manufacturer of herbal medicines. As a family-owned company with over 150 years of history and around 4,000 employees worldwide, we stand for products of exceptionally high quality. To promote the health of people all over the world, we rely on modern research, customer orientation and competent and motivated employees.


For our Global Digital Marketing department at our Karlsruhe-Durlach headquarters, we are looking for a

Manager Global Digital Marketing (m/f/d)
Digital Tools & Infrastructure

Your responsibilities

  • Shape and establish our global marketing technology stack (e.g. Web Content Management System, PIM/DAM, SEO, Web Analytics)
  • Agile project management involving external partners (focus on web/app development projects) to deliver tools, platforms and products that are rolled out on a global scale
  • Participate in further developing our global digital marketing strategy
  • Work in close collaboration with digital experts and marketing teams in our subsidiaries
  • Consult and support local teams and organisational units in the implementation of tools and platforms as well as in the selection of potential external partners; including organising and delivering training sessions on Schwabe Group’s global marketing technology stack
  • Initiate and implement joint projects and initiatives with local teams and build best cases to drive knowledge sharing within Schwabe Group



Your profile

  • Minimum 7 years of experience in technical project management (ideally experienced in managing digital projects with a focus on implementation of websites and apps)

  • Strong technical understanding and in-depth knowledge of current web/app technology and UI/UX standards
  • Experience in working with various content management systems (Drupal is a plus) as well as web tracking platforms (such as Google Analytics)
  • Practical experience in agile project management (SCRUM)
  • Profound (technical) SEO knowledge
  • Ability to recognise and communicate risks and problems at an early stage
  • Coding experience and know-how in web hosting are a plus
  • Hands-on mentality, excellent interpersonal skills and a positive attitude
  • Fluent in English (German is a plus)



Your benefits

  • Highly flexible remote-working and home-office opportunities
  • A performance-related remuneration with attractive special benefits
  • Employer-funded pension care
  • Varied portfolio of tasks and job security in a large, growing and future-oriented family business
  • Development prospects via continuing education with external providers and at the Schwabe Academy
  • Tasty meals in our company canteen
  • Health care by our own company medical service directly on site



Does this sound good? We look forward to hearing from you!

Please send us your application, preferably by email, indicating the reference number 05BD_S60012818, including salary requirements and earliest possible starting date:


Do you still have questions about our job offer?

Please feel free to contact Mrs. Gebhardt, phone (+49) 721 4005-9653. Further information about Dr. Willmar Schwabe can be found on our website:

Dr. Willmar Schwabe GmbH & Co. KG
Willmar-Schwabe-Straße 4
Zentrales Bewerbermanagement
76227 Karlsruhe
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